The anticipation for Grand Theft Auto VI remains high, even with its launch date pushed back from Fall 2025 to May 26, 2026. The recently released second trailer has seen unprecedented engagement, attracting over 475 million views in just 24 hours, according to Rockstar Games. This achievement not only breaks the record for the most-viewed game trailer but surpasses all entertainment trailers, eclipsing the previous record set by the Deadpool vs. Wolverine trailer, which had 365 million views.
Comparison to the First Trailer
In contrast, the initial trailer for GTA VI secured 93 million views exclusively on YouTube, where it became the most-viewed non-music video in the platform’s history, aside from a few BTS songs. The impact of these trailers extends beyond views; the song featured in the first trailer, “Love Is a Long Road” by Tom Petty, reached the top of music charts at that time. Similarly, the latest trailer’s soundtrack, “Hot Together” by The Pointer Sisters, saw a staggering increase in popularity, with its Spotify streams rising by 182,000% following the trailer’s release.
Impact on Music and Gameplay
Sulinna Ong, Spotify’s global head of editorial, emphasized the cultural significance of GTA, stating that the franchise’s connection to music is deeply rooted. The latest trailer also showcased gameplay and cutscenes captured on PlayStation 5 hardware, prompting excitement about the visual fidelity expected in the game. For PlayStation 5 Pro users, enhanced graphics or a higher frame rate may be available. However, Rockstar has yet to provide details on the launch timeline for the PC version. There are speculations from a prominent gaming peripherals manufacturer suggesting that the PC release could happen a few months after the console version.