Alienware PCs Will Come Pre-Loaded With Steam, Portal
A deal between Valve and Dell will pre-load Alienware systems with Steam and the game Portal. The Alienware Area-51, Aurora Desktops, as well as the new M15x and M17x will come with the software. Portal runs for about $20 retail, but it’s still a nice little bonus considering most Alienware purchases are for the purpose of gaming.
Frank Azor, Senior Manager of Product Planning for Dell’s Gaming Group, explained the decision. “With its automatic game updates, easy friend finding and the ability to play your Steam purchased games on any PC, Valve has helped simplify PC Gaming to make it more enjoyable.”
The partnership is to possibly expand Steam’s digital download market share, which is already estimated at 70%.